Introduction – Why You Need Social Media ?

As a brand, there is always a race towards revenue while a lot of them forgets that the key perception of their brand in the mind of their potential customer will always come from social media, how they are perceived on the internet and what kind of talk are they attracting when there name are mentioned. Are they own twitter so people can tag the relevant handle in case of an issue. Revenues gets dumped deep if they make a controversial post on any social handle, their social media handles are tagged when any of their employees make an unpopular statement asking for their release. Social Media isn’t just another department which out of touch employees can take care of and maybe that’s why many legacy companies just ignore their social media game but no matter what, it’s a game you have to play and I’m learning the same on how you can play it.

What I aim to achieve ?

At the time of writing this, social media is one the things I’ve been a part of for more than a decade both as an audience and the owner of the page, I’ve built & run social media pages on both FB and Instagram from absolute scratch and made it reach to an engagement running machine with audience who were interested in the product and the service the page were offering, What I Aim is I wanna learn it more, possibly going into ads maybe, might even pursue it professionally as a full time career and for that I’ll run pages, show there analytics, see which kind of content resonates, make new pages, try to revive old pages using ads, reaching out to influencers for marketing and sponsor, In short we’ll have fun. You can be a part of my journey which you can know more about from here

What will you find Here ?

You will find 2 type of content here or in any other webpage focusing on a technology for that matter, the first one will be the blogs focusing upon key factors and us understanding what the technology actually is Like What is Influencer outreach for example and the other one will be the case studies where I’ll actually implement the same and share the result so join me in my journey as we learn Do you really need Social Media or Am I creating a fomo, I’m kidding you actually need it.